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Category: What’s Trending

2 Apr

A Digital Marketing Guide for your Franchise

As a franchise, it’s important to ensure that you stand out online and also have a brand consistency. For that, it is paramount that you have a digital marketing strategy in place. Digital marketing strategies for franchises have proved to show significant growth in brand visibility online and also in generating leads. There are many effective digital marketing strategies to get more leads and visits;...
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2 Apr

2020: A year of Ecommerce

Many manufacturing companies have started to focus on e-commerce. Brands from various industries especially the B2C sector is advised to be e-commerce enabled.E-commerce sector is highly competitive where relevancy has to be a top priority. Online businesses must constantly be aware of various trends that can attract eye-balls i.e consumers to their brand and products. Many of the established e-commerce companies have agreed that if startup e-commerce websites...
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12 Mar

How AR and VR impacts Education and Business

Learning has evolved over the years, from reading textbooks to 'googling' the things you want to know about. More and more information is available for people to consume than they could ever ask for. Virtual Reality (VR) and Augmented reality (AR) have emerged as modern ways of channeling information to the audience in a more interactive and user-friendly manner. Instead of just reading or viewing,...
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12 Mar

How the Wellness trends will evolve in 2020?

The Wellness Industry continues to grow with $179 billion in revenue projected for 2020. For digital marketers to help brands earn a segment of that expected revenue its crucial for them to understand the emerging trends. These trends focus on weight loss, digestive health, sleep optimization, and natural beauty. They are delivered through a variety of products, from supplements to portion-controlled food packaging. If you’re looking...
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8 Feb

Why You Need LinkedIn for B2B Marketing

Though B2B marketing does not gain as much attention as B2C marketing, there are many social platforms and opportunities that can make a world of a difference to B2B organisations if used right. No, social media is not just for check-ins, selfies and cat videos. While Facebook, Twitter and the like have all been successfully used to promote businesses, there is one platform that takes...
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8 Feb

Top 5 Healthcare Marketing Tips for 2020

Digital marketing is evolving gradually every day. From being incorporated into every possible industry,to becoming the major source of marketing for several corporations, digital marketing has flourished. Why is healthcare marketing important? Healthcare marketing refers to the marketing strategies for healthcare providers, insurers, suppliers and advocacy groups to attract new patients and increase awareness of their healthcare business. In today’s date, progress in the Healthcare Industry...
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13 Jan

A Digital Marketing Guide for your Franchise

As a franchise, it’s important to ensure that you stand out online and also have a brand consistency. For that, it is paramount that you have a digital marketing strategy in place. Digital marketing strategies for franchises have proved to show significant growth in brand visibility online and also in generating leads. There are many effective digital marketing strategies to get more leads and visits;...
Continue reading
13 Jan

Why You Need LinkedIn for B2B Marketing

Linkedin For B2B Marketing
Though B2B marketing does not gain as much attention as B2C marketing, there are many social platforms and opportunities that can make a world of a difference to B2B organisations if used right. No, social media is not just for check-ins, selfies and cat videos. While Facebook, Twitter and the like have all been successfully used to promote businesses, there is one platform that takes...
Continue reading
7 Dec

Unanswered Calls: The Plague of Paid Search ROI

What are call ads, and why they matter Businesses today are still highly dependent on call advertising. Talking to customers is one of the best ways you can get them on the hook for selling them a product or service. Even in the age of social media, google adwords campaign optimization, and web advertising, the old fashioned approach of listening to the salesperson, still seems to...
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7 Dec

How CRM can help your business grow?

Customer Relationship Management is the golden key to every business. Everyone business, whether small, medium or large scale wants to maintain good relations with their old, new and existing customers. It is a strategy where you learn about customer behaviour and needs. Technology has been booming in the 21st century. As a result, there are plenty of CRM software that have come into existence. There...
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