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27 Nov

Fast Growing career for Millennial

There’s a lot of talk in the industry about ‘Marketing’. Whether it’s traditional or digital, however, Digital Marketing is high in demand. Being a part of the digital era makes it mandatory for one to understand the scope of digital marketing. The right and perfect group to get a job in Digital Marketing are the ‘Millennials’. The industry is getting younger, faster and more innovative every day and millennials are revolutionizing in every field. But the scope of digital marketing is...
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27 Nov

Why Digital Marketing after Graduation?

This is the digital era. Everyone belonging to different demographics is now a consistent user of the internet.When your audience or consumers are on the internet then where would you advertise or market your product or services? That’s where you will need to have digital marketing skills, it will not only polish you but also keep you in demand because the industry is looking for digital marketing...
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11 Nov

Tips to use Video Marketing for maximum customer engagement

There many digital marketing strategies available today to promote your business online. However, choosing the right digital marketing platform to increase customer engagement on your brand is of utmost importance. Video marketing is even being used by the best digital marketing agencies in India. There are multiple reasons how video marketing can help your business. Here’s how you can use video marketing to your advantage: Using Videos...
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11 Nov

How to use IGTV for your Business?

Instagram recently announced its new feature called IGTV that allows users to upload vertical, long form videos on its native app or on its standalone app named IGTV. This new feature enables social marketing companies to connect with their existing audience as well as reach out to new kinds of audiences. Here are some ways to use IGTV for business that are recommended by top social media...
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11 Nov

A 5 step guide to measure the event ROI

After your event has ended it is important to check the return on investment or the value it is brought to the company or the brand. All of the time, money, and resources you’ve poured into it are placed by the side of the post-event benefits to determine the return on investment (ROI). What you learn about your current event will determine where you invest your...
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11 Nov

Why your school needs to go Digital?

Nowadays, the outlook of running schools has changed. Running schools has now become more about it being a business rather than running a social activity for a good cause of educating people. However, over the past couple of years, social media has transformed the way people look at handling schools and converting the prospects into enrollments. Parents and teenagers are all online, and nowadays expect...
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11 Nov

Why Digital Marketing Automation for your Business?

What is Digital Marketing Automation? Digital Marketing Automation largely refers to the software that streamlines, operates and automates the marketing tasks and workflows through the use of a digital medium. This makes the work of the marketing departments more efficient. Many marketing departments go through the pain of doing a few easy but important tasks repeatedly during the course of the day. Digital Marketing Automation acts...
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12 Oct

Content Strategies – A Necessity in the Healthcare Industry

The Content Marketing Institute (CMI) defined content marketing as “a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience—and, ultimately, to drive profitable customer action.”   Content is a powerful engagement tactic for marketing across all industries & sectors. Even though people are aware of the importance of having a good content strategy in place,...
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12 Oct

Emerging trends within the online home furnishing industry

According to a study by eMarketer, eCommerce for furniture and home décor sales grew by over 16%. That is a whopping $36 billion. eCommerce is modifying every shopping experience. The trend to use an online platform for furniture,is hard to believe but the growing sales prove otherwise. What drove the digital drifts? With the increasing demand for more eCommerce platforms for home décor, retailers must keep...
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