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21 Aug

5 need to know tools for lead generation through social media

With so much content being produced today, using the right content marketing strategy that works effectively for generating leads has become vital. Creating engaging content is one of the most powerful technique in the social media marketing industry. The Digital Marketing industry is heavily saturated with companies creating and putting out robust and appealing content to attract customers and also potential clients. Therefore, it’s important...
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21 Aug

How to use Instagram Stories properly for Marketing

Ever since Instagram launched its stories feature in August 2019, it was instantly loved by the audience. This January, there were more than 500 million active users of the Instagram stories feature. This introduction of stories by Instagram has changed the marketing strategies of companies as well as digital marketing agencies drastically over the last few years. This Instagram stories marketing strategy helps brands to...
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21 Aug

How CRM can help your business grow

Customer Relationship Management is the golden key to every business. Everyone business, whether small, medium or large scale wants to maintain good relations with their old, new and existing customers. It Is a strategy where you learn about the customer behavior and their needs. Technology has been booming in the 21st century. As a result, there are plenty of CRM softwares that have come into...
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21 Aug

Where will your marketing budget be most efficient?Facebook Ads v/s Google Ads

Marketing in every form has a huge impact on the sales of a company in today’s time. Reaching a potential customer directly in their homes has become possible in this day and age. The 2 widely used are Google AdWords and Facebook Ads. The differences between - Google AdWords and Facebook Ads Before we understand the strengths and features of Google AdWords and Facebook Ads, it’s crucial...
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21 Aug

Groups or Communities?

Facebook groups are also called communities. Let’s take a trip down memory lane. Remember when groups were newly introduced to us on Facebook? Oh, how excited were we! How many of you remember joining a large deal of groups in a span of 60 minutes? We all do! The internet has transformed into a business world, action has been taken when groups were newly introduced. People...
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14 Jul

ROI on video marketing? We have some metrics you don’t want to miss

Video marketing seems to be the talk of the town, especially with Facebook’s algorithm evolving which is now offering more real estate and visibility to video marketing. Holistically speaking, video marketing has the 3 objectives- building brand awareness and trust, educating customers and pushing sales. It is essential to decide what you want to achieve at the end of the campaign. If you are aiming to...
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14 Jul

5 Ways to connect Online Market with Offline Sales

Marketing your business is about recognizing, appealing to, and exploiting the behaviors of your target audience. Most digital marketing agencies in Mumbai believe that every target audience is distinctive, and the most successful marketing activities will alter from business to business. However, across audiences and industries today, people all share one behavior in common: That of bringing their online devices with them to all of...
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14 Jul

How to market content for your B2B audience

Marketing your brand to the right audience as a B2B company is very important.Marketing a B2B company is very different from marketing a B2C company since your audience doesn’t consume the content as a traditional consumer would. A good digital marketing agency would know how to divide the content for each audience. Surveys and studies show that most B2B audiences engage in business content through social...
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14 Jul

8 Effective Digital Marketing Strategy that Attracts & Engages Students

It’s not wrong to say that there are more people online than in physical shops now. Technology has become an integral part of our lives. Whenever we have a question our first instinct is to check on Google, similarly, we look on Facebook for public opinion. For any company, institution or organization it is essential to have digital engagement strategies. Not only for big companies...
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14 Jul

Best Practices to increase your ROI through Instagram Ads

Instagram has proven to be one of the most groundbreaking online platforms on social media right now. The unique photo-sharing platform offers brands one-of-a-kind opportunity to gain visibility and engage in dialogue with their customers. It's the age of meme culture and constant sharing of the posts with your friends. Hence, Instagram has provided this opportunity to digital marketing companies in India to promote their brands by...
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