Category: What’s Trending

Brand loyalty increases customer retention rate. Customer retention rate is an important factor to determine business growth and strength. Brand[…]

Digital marketing is the new way to sell – with increasing levels of technology and reach across the globe; digital[…]

In the modern competitive marketplace, consumers have the power to bargain till they get the price they desire. Hence you[…]

How often do you see beauty brand billboard campaigns? Probably not too often, this is because most of the beauty[…]

Social Media, a key marketing platform for almost every industry trying to reach out to its respective target audiences, is[…]

A phone was originally a device used to make calls and communicate with one another. Over the years, technology has[…]

Though B2B marketing does not gain as much attention as B2C marketing, there are many social platforms and opportunities that[…]

Video marketing seems to be the talk of the town, especially with Facebook’s algorithm evolving which is now offering more[…]

The rising growth of social media has prompted the ascent of the influencer marketing, all social media platforms have already[…]

Did you know it costs a business 25 times more to attain a new customer than it does in retaining[…]