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June 2018

13 Jun

Influencer Marketing Trends in 2018

Influencer Marketing Trends
Influencer marketing has been on a rise for a decade. It's one of the newest marketing strategies. Around 70% of consumers are influenced by peers recommendation when making a purchase and 30% are more likely to make a purchase when the recommendation is not by a celebrity. This is where bloggers and influencers come in. Consumers value the opinion of influencers more than celebrities because...
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13 Jun

Why You Need LinkedIn for B2B Marketing

Linkedin For B2B Marketing
Though B2B marketing does not gain as much attention as B2C marketing, there are many social platforms and opportunities that can make a world of a difference to B2B organisations if used right. No, social media is not just for check-ins, selfies and cat videos. While Facebook, Twitter and the like have all been successfully used to promote businesses, there is one platform that takes...
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13 Jun

5 Ways to Connect Online Marketing with Offline Sales

Marketing your business is about recognizing, appealing to, and exploiting the behaviors of your target audience. Most digital marketing agencies in Mumbai believe that every target audience is distinctive, and the most successful marketing activities will alter from business to business. However, across audiences and industries today, people all share one behavior in common: That of bringing their online devices with them to all of...
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